by Contributing Author | Feb 6, 2020 | CMC News & Announcements, Content Optimization
You’ve created wonderful content for your readers, clients, and customers to look at. But what if nobody is seeing your content? A total disaster. It’s like throwing a party and nobody comes to it. It’s frustrating to have that happen when you have a...
by Contributing Author | Feb 5, 2020 | CMC News & Announcements, Content Creation
Are you ready for the Content Marketing Conference CMC2020? You’ll have some great sessions that will inspire you, which is why you might be interested in the all important side of content marketing: content creation. After all, if you don’t have good...
by Contributing Author | Feb 4, 2020 | CMC News & Announcements
With so much to see and do in just three days at CMC 2020, you have to move with purpose in making the most of your networking time. That means getting right to developing relationships with the key players in the industry, leaving them with a great first impression....
by Contributing Author | Jan 31, 2020 | CMC News & Announcements
Friday, the last day of January, has arrived, and we’re one week closer to the first day of Content Marketing Conference 2020! Catch up on the latest conference and content marketing news with this week’s edition of the Weekly Roundup. CMC 2020...
by Contributing Author | Jan 31, 2020 | CMC News & Announcements
While there certainly are ‘secret formulas’ for creating savvy content marketing strategies, Nicola Smith—founder and CEO of Rebel & Reason—proposes establishing innovative and groundbreaking campaigns through purpose-driven rebellion. In fact, she avidly declares...
by Contributing Author | Jan 30, 2020 | CMC News & Announcements, Content Performance
If your content doesn’t perform, you won’t get the results you’re seeking. We’ve got the formulas and speakers to get your gears turning and your strategies working. Tom Shapiro’s session on 5 Insights on Content Effectiveness Learned from 300 B2B Websites gives you...
by Contributing Author | Jan 30, 2020 | CMC News & Announcements
Branding is the new black in today’s content marketing and just one of the many topics that will be covered at CMC 2020. Did you know that buyers rank “trust in brand” among the top three factors that influence buying decisions? CMC 2020 will open the door to...
by Contributing Author | Jan 29, 2020 | CMC News & Announcements
LogMeIn is one of the top 10 SaaS companies in the U.S., and, not surprisingly, a Content Marketing Conference (CMC) sponsor in 2020. Marketing is all about communication and building relationships to enhance outcomes, and so is this powerful company, which makes them...
by Contributing Author | Jan 29, 2020 | Content Distribution, Content Management
Content creation and management are some of the core tenets of marketing. Whether in written form, video or audio file, making content that’ll engage the intended audience is necessary to push them down the purchase funnel. But what about the pieces that go into...
by Contributing Author | Jan 28, 2020 | CMC News & Announcements
If you are down to network all night long, yet running out of fuel with the quickness, Boston has your back. With its many eateries open late at night, you can definitely find somewhere to recharge your batteries. But not every restaurant keeps its doors open well...
by Contributing Author | Jan 27, 2020 | CMC News & Announcements, Content Creation
Author. Brand strategist. Liberal realist. Dog lover. Those are just a few key things to know about Margot Bloomstein, at least according to her Twitter profile. There is so much more to this accomplished brand and strategy consultant for Appropriate Inc. Her...
by Contributing Author | Jan 24, 2020 | CMC News & Announcements
Looking for the latest in Content Marketing Conference news? Well, you’ve come to the right place! Join us each week, as we count down to CMC 2020 and keep you up to date on the latest in the world of content marketing. A Comedy Keynote Like a Semi-Truck...
by Contributing Author | Jan 24, 2020 | CMC News & Announcements
When you’re planning a marketing conference in Boston, you don’t have to look far to find top-tiered talent. Tom Shapiro is a specialist in digital marketing, neuromarketing, branding, lead generation, SEO, and so much more. He’s also the CEO of...
by Contributing Author | Jan 23, 2020 | CMC News & Announcements, Content Distribution
You’ve got great content and certain your marketing plan is sound. But how are you going to get it to your potential clients and customers? Are you going to just put it on your blog and hope for the best? Do you toss your brilliant content on your Facebook page...
by Contributing Author | Jan 22, 2020 | Content Creation, Content Optimization, Content Strategy
2020 is the start of a new decade, but most importantly, it brings along a fresh wave of content marketing trends to pay attention to. While it can be hard to keep up with the latest tools and technology, few marketing trends cut through the noise and deliver...
by Contributing Author | Jan 21, 2020 | CMC News & Announcements
The Content Marketing Conference is proud to present Michael Albanese as one of our keynote speakers. Michael Albanese is a comedian based in New York. Mike appears as a recurring character on the BET’s popular show, “The Game,” which is about a group of women...
by Contributing Author | Jan 21, 2020 | CMC News & Announcements, Content Creation
Knock, knock, who’s there? CMC 2020, CMC 2020 who? CMC 2020 the best content marketing conference on the east coast and you better be there! Well, although that may not be that funny, the CMC’s Keynote Comedy Speaker Series is! No Joke! There’s a...
by Contributing Author | Jan 20, 2020 | CMC News & Announcements
Chris Silver Smith knows SEO. Not only is he the President and Founder of Argent Media, which is a marketing agency that specializes in search engine optimization, but he’s also consulted with many Fortune 500 companies on their content marketing needs. Working with...
by Contributing Author | Jan 17, 2020 | Content Creation
CMC 2020 is just a few months away! It might seem like a long time to wait, but we’re already busy rounding up our attendees, prepping the workshops, and herding speakers to the content marketing corrals. While we gather all the pieces of our Content Marketing...
by Contributing Author | Jan 17, 2020 | CMC News & Announcements, Content Creation
After several years of working in media positions for small startup companies as well as some of the largest brands (including Intel, LinkedIn, and Adobe), Renee Teeley became the Global Director of Digital Marketing Solutions at Brightcove. She is now the founder of...
by Contributing Author | Jan 16, 2020 | CMC News & Announcements
When you’re getting ready to head to a convention, have you including updating your apps and tech to make the process go more smoothly? As the world’s industries undergo digital transformation, a range of new tools are becoming available that make your...
by Contributing Author | Jan 15, 2020 | CMC News & Announcements, Content Creation
The 6th Annual Content Marketing Conference is quickly approaching and it will be better than ever before! Seating is limited, so be sure you grab your tickets now to secure your spot. The venue is the largest one on the Eastern coast – Boston Westin Waterfront...
by Contributing Author | Jan 13, 2020 | CMC News & Announcements, Content Creation
A palpable sense of energy can be felt on the Boston waterfront for the arrival of this year’s Content Marketing Conference. The pulse of that energy can be attributed, in part, to the charismatic Karen X. Cheng, a talented and ambitious young woman once described as...
by Contributing Author | Jan 10, 2020 | Content Creation
As we count down the days to CMC 2020, when we’ll come together in the spirit of content, our weekly roundup is here to bring you the latest from our speakers, the content marketing news, and everything exciting about content marketing strategy! Shakespeare Was...
by Contributing Author | Jan 10, 2020 | CMC News & Announcements
Everyone loves to laugh, right? That’s why the Comedy Keynote Series at the Content Marketing Conference is back with one of those featured comedians being Don McMillan. Not only will he be a part of the comedy presentation on Wednesday, April 22nd from 5:30-6:30 pm...
by Contributing Author | Jan 9, 2020 | CMC News & Announcements
Paxton Gray is a member of the award-winning team at 97th Floor. The digital marketing agency 97th Floor is a company defined by its people who, according to its website, are spectacular. If Paxton Gray is an example of what they offer, it’s not hard to believe. ...
by Contributing Author | Jan 8, 2020 | CMC News & Announcements
When you’ve got a chronic illness, which is very possible given that 40% of Americans suffer from this type of health issue, going to a conference can seem like an insurmountable task. As a 15-year chronic pain patient, I understand! I began freelance writing to...
by Contributing Author | Jan 8, 2020 | CMC News & Announcements
MobileMonkey is a catchy name for a company. They are one of our notable sponsors for the upcoming Content Marketing Conference 2020 in Boston. If you aren’t familiar with what MobileMonkey does, they are according to their tagline, “the world’s best chatbot.” It’s...
by Contributing Author | Jan 7, 2020 | CMC News & Announcements
Funny is money! Take a look at some of the biggest brands out there….Walmart, State Farm, Progressive Insurance, and Old Spice…who are just a few of the major players in content who use humor to connect with their audience. You can too when you join...
by Contributing Author | Jan 6, 2020 | CMC News & Announcements
Marketers are sometimes baffled on what to use for their brands on YouTube. It’s a tricky platform that hosts a ton of truly ineffective ads and videos. That’s where this speaker shines. Marlon Doll is the founder and video marketing strategist of Vireo Video....
by Contributing Author | Jan 3, 2020 | CMC News & Announcements
When coming generations gaze back at our era, they probably won’t say that the 21st Century came bearing robotic cars, affordable space travel, or any of sci-fi’s other grandiose tropes. Instead, those distant observers might simply note that when the...
by Contributing Author | Jan 3, 2020 | CMC News & Announcements, Content Planning
Melissa Sciorra knows how to travel right. One of her most recent tweets(@mel_arriocs) was all about “if you fall into the nervous traveler camp, the right gear and prep can tone down your anxiety and bring some much needed relief. #travelstress #traveltips” She’s the...
by Contributing Author | Jan 2, 2020 | CMC News & Announcements
Did you know that the videoconferencing industry experienced billion-dollar growth in 2019? Looking at the growing remote-friendly workforce and the increasingly connected global economy, this statistic actually comes as no surprise. Businesses like GoToWebinar are at...
by Contributing Author | Dec 31, 2019 | CMC News & Announcements
It would be disingenuous to start a speaker profile on Scott Kolbe by touting him as a top-rated media relations and strategic messaging guru. Only because that description barely scratches the surface of who Scott Kolbe truly is. A self-described “partner,...
by Contributing Author | Dec 30, 2019 | CMC News & Announcements
The future of digital marketing is … what? Ryan Brown will help you answer that question in Boston when he talks about a strategy everyone seems to be using, but only a few are using well. In truth, ‘Experiential Content’ became somewhat of a buzzy,...
by Contributing Author | Dec 27, 2019 | CMC News & Announcements
It’s almost that time again. Time to get ready for the 6th Annual Content Marketing Conference. Held in Boston at the Westin Waterfront Resort this is a terrific opportunity to learn ways to deliver better content marketing results as a freelance marketer, copywriter,...
by Contributing Author | Dec 24, 2019 | CMC News & Announcements
Content marketing conferences need certain elements to be successful. They must have great content, of course, along with a comfortable venue, and exceptional speakers. To be truly successful, though, every content marketing conference needs an “Idea Whisperer.” A...
by Contributing Author | Dec 23, 2019 | CMC News & Announcements
As a content strategist, you can’t afford to run out of fresh ideas. But how do you stay sharp and avoid getting stale? The Content Strategy track at CMC has got you! From day one, you will be immersed in engaging and effective techniques and insights designed to take...
by Contributing Author | Dec 20, 2019 | CMC News & Announcements
Ann Handley is a digital marketing and content expert, entrepreneur, bestselling author, and international keynote speaker. Ann Handley’s Writing Ann Handley is a Wall Street Journal Bestselling Author of the books, Content Rules: How to Create Killer Blogs,...
by Contributing Author | Dec 15, 2019 | CMC News & Announcements
The 6th Annual Content Marketing Conference is right around the corner. And with this year being bigger and better than the previous five, you’ll want to make sure you have a seat at the conference. Hosted at the Boston Westin Waterfront Hotel, space is limited,...
