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Speaker Spotlight: Nicola Smith

Speaker Spotlight: Nicola Smith

by Contributing Author | Jan 31, 2020 | CMC News & Announcements

While there certainly are ‘secret formulas’ for creating savvy content marketing strategies, Nicola Smith—founder and CEO of Rebel & Reason—proposes establishing innovative and groundbreaking campaigns through purpose-driven rebellion. In fact, she avidly declares...
CMC Weekly Roundup 1/31/20

CMC Weekly Roundup 1/31/20

by Contributing Author | Jan 31, 2020 | CMC News & Announcements

Friday, the last day of January, has arrived, and we’re one week closer to the first day of Content Marketing Conference 2020! Catch up on the latest conference and content marketing news with this week’s edition of the Weekly Roundup.  CMC 2020...
CMC 2020: The Who, What, Where, Why and Hows of Branding

CMC 2020: The Who, What, Where, Why and Hows of Branding

by Contributing Author | Jan 30, 2020 | CMC News & Announcements

Branding is the new black in today’s content marketing and just one of the many topics that will be covered at CMC 2020. Did you know that buyers rank “trust in brand” among the top three factors that influence buying decisions? CMC 2020 will open the door to...
Marketing Tracks: Content Performance

Marketing Tracks: Content Performance

by Contributing Author | Jan 30, 2020 | CMC News & Announcements, Content Performance

If your content doesn’t perform, you won’t get the results you’re seeking. We’ve got the formulas and speakers to get your gears turning and your strategies working. Tom Shapiro’s session on 5 Insights on Content Effectiveness Learned from 300 B2B Websites gives you...
Meet LogMeIn: 2020 CMC Sponsor

Meet LogMeIn: 2020 CMC Sponsor

by Contributing Author | Jan 29, 2020 | CMC News & Announcements

LogMeIn is one of the top 10 SaaS companies in the U.S., and, not surprisingly, a Content Marketing Conference (CMC) sponsor in 2020. Marketing is all about communication and building relationships to enhance outcomes, and so is this powerful company, which makes them...
Want to Network All Night Long? Here’s Where to Go to Recharge

Want to Network All Night Long? Here’s Where to Go to Recharge

by Contributing Author | Jan 28, 2020 | CMC News & Announcements

If you are down to network all night long, yet running out of fuel with the quickness, Boston has your back. With its many eateries open late at night, you can definitely find somewhere to recharge your batteries. But not every restaurant keeps its doors open well...
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