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CMC 2021 Sponsor Spotlight: Vidyard

CMC 2021 Sponsor Spotlight: Vidyard

by Contributing Author | Aug 26, 2020 | CMC News & Announcements

According to one recent study, approximately 85% of all Internet users in the United States say that they watch video content on one of their devices at least once per month. Not only that, but about 54% of consumers say that they actually want to see MORE video...
Keynote Spotlight: Karen X Cheng

Keynote Spotlight: Karen X Cheng

by Contributing Author | Jan 13, 2020 | CMC News & Announcements, Content Creation

A palpable sense of energy can be felt on the Boston waterfront for the arrival of this year’s Content Marketing Conference. The pulse of that energy can be attributed, in part, to the charismatic Karen X. Cheng, a talented and ambitious young woman once described as...
Tracks: Video

Tracks: Video

by Contributing Author | Dec 13, 2019 | CMC News & Announcements, Content Creation

Video marketing has phenomenal statistics. It’s estimated that 87% of video marketers have increased website traffic while 83% actively use video for lead generation. If you want a piece of that, you’re not alone. Approximately 85% of businesses use video...
CMC Track: Video

CMC Track: Video

by Contributing Author | Mar 19, 2019 | CMC News & Announcements, Content Creation

Every content marketer who’s got a finger on the industry’s pulse knows that video is the hottest thing right now. Scripted video, live video, long segments and tiny shareable clips– video’s where content marketing is going to have to focus a...
10 Signs You’re a Content Marketing Superhero

10 Signs You’re a Content Marketing Superhero

by Byron White | Jan 31, 2017 | Content Creation

  Superman. Spider-man. Moon Knight. You. What do these four people have in common? You’re all superheroes! While the first three names are superheroes of the crime fighting variety, your battle is different. You don’t take to the streets. You take to...
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