by Byron White | Jul 18, 2016 | CMC News & Announcements
How can we improve tedious, drawn-out, written business communications? Josh Bernoff, author and keynote speaker at the 2016 Content Marketing Conference, puts forth a thought-provoking theory as to essentially removing all of the flourishes and vague words and simply...
by Byron White | Jul 13, 2016 | CMC News & Announcements
Seventy percent of marketers believe that their content is not effective. This is a compelling statistic cited by Chad Pollitt, vice president of audience and co-founder of Relevance, an agency providing content promotion and digital marketing strategy solutions....
by Byron White | Jul 11, 2016 | CMC News & Announcements
Part of a business’s struggle to manage their social media presence is that social media is always changing. There are a few things that remain the same, claims Neal Schaffer, social media strategy consultant and CEO of Maximize Your Social. In Schaffer’s presentation...
by Byron White | Jul 5, 2016 | CMC News & Announcements
How do you get your singular voice heard in all of the noise? Get insider knowledge from a man that has had his content featured on TIME, Forbes, Entrepreneur, Mashable and TechCrunch. As a talented speaker, writer and entrepreneur, Josh Steimle gave the inside track...
by Byron White | Jun 30, 2016 | CMC News & Announcements
While there were many great stories from amazing thought leaders circulating around the Content Marketing Conference 2016, the “Unicorn Rocket Technology” outlined by Larry Kim, Founder of WordStream, was one of the more memorable tales. Part movie stills...