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CMC 16 Session Recap: Follow These Tactics to Grab Your Piece of the Peer-to-Peer Economy

CMC 16 Session Recap: Follow These Tactics to Grab Your Piece of the Peer-to-Peer Economy

by Byron White | Jul 25, 2016 | CMC News & Announcements

“Are the things that are happening today going to shift the future tomorrow?” Jon Wuebben asked his audience at the 2016 Content Marketing Conference. His Content Planning presentation, titled “What’s Next: Tactics for the Peer-to-Peer Economy,” reflects his deep...
CMC 16 Session Recap: How to 10x Your Content Team’s Productivity

CMC 16 Session Recap: How to 10x Your Content Team’s Productivity

by Byron White | Jul 21, 2016 | CMC News & Announcements

There are days when “productivity” seems like a four-letter word. According to the “How to 10x Your Content Team’s Productivity” session courtesy of Uberflip’s Hana Abaza at the 2016 Content Marketing Conference, there may be a few good reasons why we feel like...

CMC 16 Session Recap: How to Accelerate the Growth of Your Business Blog

by Byron White | Jul 20, 2016 | CMC News & Announcements

Content marketers are a well-trained bunch. We’ve been taught to churn out content at every opportunity, and as a result, there are more than 152 million blogs currently idling away on the Internet. As a reader, that number is both exciting and daunting, but as a...
CMC 16 Session Recap: How to Help Your Team Write without the Bullshit

CMC 16 Session Recap: How to Help Your Team Write without the Bullshit

by Byron White | Jul 18, 2016 | CMC News & Announcements

How can we improve tedious, drawn-out, written business communications? Josh Bernoff, author and keynote speaker at the 2016 Content Marketing Conference, puts forth a thought-provoking theory as to essentially removing all of the flourishes and vague words and simply...
CMC 16 Session Recap – Audience: the Key to a Comprehensive Content Promotion Strategy

CMC 16 Session Recap – Audience: the Key to a Comprehensive Content Promotion Strategy

by Byron White | Jul 13, 2016 | CMC News & Announcements

Seventy percent of marketers believe that their content is not effective. This is a compelling statistic cited by Chad Pollitt, vice president of audience and co-founder of Relevance, an agency providing content promotion and digital marketing strategy solutions....
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