by Content Marketing Conference | Nov 9, 2015 | Content Creation
Each week we roundup the top content marketing news. Here’s what’s making headlines this week: Sunday 10/25 Give Your Two Cents (via American Marketing Association) – Take a closer look at what Thriftbooks.com, an e-commerce site that gets it right, does...
by Content Marketing Conference | Nov 6, 2015 | Content Performance
In order to stand out from the market, companies need to find their niche and do something different. If all companies look the same, how will a consumer choose? If all companies advertise in the same way, then they will only fight over a consumer base. Creating a...
by Content Marketing Conference | Nov 4, 2015 | Content Creation
Marketing can feel a little like running on a treadmill – just when you feel you’ve hit that “Aha!” moment, another new technique pops up to nudge the goal line a little further out. The only way to gain real ground is to stay up-to-date with...
by Content Marketing Conference | Nov 2, 2015 | Content Planning, Content Strategy
Look at what is popular on TV or in movies today. Everywhere you look, zombies seem to have taken over. Anything featuring these undead creatures seems to soar in the ratings or rankings. However, one place you don’t want to turn into a “zombie zone” is your website....
by Content Marketing Conference | Oct 30, 2015 | Content Creation
The week’s top news in Content Marketing: Friday 10/23 How Long Should it Take You to Write a Blog Post? [New Data] (via Hubspot) – just a few cool facts from a survey of 4,000 marketers around the globe. How do you match up? Bot Fraud Seizes One-Third Of Publisher...
