by Byron White | Jun 16, 2016 | CMC News & Announcements
At this year’s Content Marketing Conference, some of the most informative and innovative moments of the conference were entirely unscripted. It came as little surprise that combining WriterAccess CEO and Conference Chair Byron White as...
by Byron White | Jun 15, 2016 | CMC News & Announcements
Robin Williams, Jonathan Winters, Who’s Line Is It Anyway? are three of the biggest names associated with improvisation, or improv for short. This form of live theater creates characters, plots, and dialog at the spur of the moment, often using suggestions from the...
by Byron White | Jun 13, 2016 | CMC News & Announcements
To keep customers interested in your product or service, it’s no longer a question of whether you should have content. Instead, it’s about what type of content to use. Branded Content Strategy Consultant Melanie Deziel shared her insights at this year’s Content...
by Byron White | Jun 9, 2016 | CMC News & Announcements
A lot of people may think that they are unique, that the way they consume content on the Internet is entirely their decision. This is not quite accurate, Nancy Harhut told attendees of the Content Marketing Conference in her Content Creation presentation, “How to...
by Byron White | Jun 8, 2016 | Content Creation
Bright, bubbly, and by all appearances full of far more coffee than had been imbibed by yours truly (or, indeed, the entirety of the ballroom), Kindra Hall bounded on stage for her 9 AM CMC16 keynote on “The Irresistible Power of Strategic Storytelling” with similarly...
