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Video is Going to Be Hot at #CMC2019!

Video is Going to Be Hot at #CMC2019!

by Contributing Author | Apr 9, 2019 | CMC News & Announcements, Content Creation, Content Optimization

It’s no secret that video is becoming a major part of marketing plans right now, and will only gain more traction in the near future. Video comes in so many forms and the possibilities are endless when it comes to the potential that video marketing has for...
What’s Hot in Content Optimization? Avoiding the Fate of Indie Games

What’s Hot in Content Optimization? Avoiding the Fate of Indie Games

by Content Marketing Conference | Jan 2, 2019 | Content Optimization

Surprising as it may seem, content marketing has a shocking amount in common with video games, indie games in particular. If you’re totally unfamiliar with the industry, the short version of what’s been going on in recent years is that game-making tools...
What’s Hot in Content Optimization? Blending New Content with Historical Optimization

What’s Hot in Content Optimization? Blending New Content with Historical Optimization

by Content Marketing Conference | Oct 30, 2018 | Content Optimization

Who doesn’t love a fresh-baked loaf of sourdough bread? (Sorry if you’re celiac or going low-carb.) Sourdough loaf is an apt analogy for what’s known as “historical optimization.” One of the best ways that you can optimize your content in...
What’s Hot in Content Optimization? Load Time, Meta Tags, and Duplicate Content

What’s Hot in Content Optimization? Load Time, Meta Tags, and Duplicate Content

by Content Marketing Conference | Sep 18, 2018 | Content Optimization

When it comes to business, content makes the world go ‘round. When it comes to your business, your content can mean the difference between a few hundred random visitors and thousands of qualified leads. Content optimization is how your site is found so staying up on...
Website Optimization and the Power of Humor

Website Optimization and the Power of Humor

by Contributing Author | Jun 20, 2018 | Content Optimization

Website optimization and search engine optimization are different. Who knew? Oh, pretty much everyone in the field of marketing. Guess what!?! Not all content creators have a background in business or marketing, so we learn bits and pieces as we diligently research...
Boost Your Conversion Rate by Bucking These Trends

Boost Your Conversion Rate by Bucking These Trends

by Contributing Author | May 16, 2018 | CMC News & Announcements, Content Optimization, Content Performance

My oldest kid is only nine years old, but you wouldn’t believe the number of times I’ve uttered the phrase, “If everyone else is jumping off of a cliff, should you do it too?” That cliche has always served me well whether we’re talking about getting a cell phone,...
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