by Byron White | Jul 21, 2016 | CMC News & Announcements
There are days when “productivity” seems like a four-letter word. According to the “How to 10x Your Content Team’s Productivity” session courtesy of Uberflip’s Hana Abaza at the 2016 Content Marketing Conference, there may be a few good reasons why we feel like...
by Byron White | Jul 20, 2016 | CMC News & Announcements
Content marketers are a well-trained bunch. We’ve been taught to churn out content at every opportunity, and as a result, there are more than 152 million blogs currently idling away on the Internet. As a reader, that number is both exciting and daunting, but as a...
by Byron White | Jul 18, 2016 | CMC News & Announcements
How can we improve tedious, drawn-out, written business communications? Josh Bernoff, author and keynote speaker at the 2016 Content Marketing Conference, puts forth a thought-provoking theory as to essentially removing all of the flourishes and vague words and simply...
by Byron White | Jul 13, 2016 | CMC News & Announcements
Seventy percent of marketers believe that their content is not effective. This is a compelling statistic cited by Chad Pollitt, vice president of audience and co-founder of Relevance, an agency providing content promotion and digital marketing strategy solutions....
by Byron White | Jul 11, 2016 | CMC News & Announcements
Part of a business’s struggle to manage their social media presence is that social media is always changing. There are a few things that remain the same, claims Neal Schaffer, social media strategy consultant and CEO of Maximize Your Social. In Schaffer’s presentation...
