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Recession Marketing: What You Should Start Doing, Keep Doing, and Stop Doing

Recession Marketing: What You Should Start Doing, Keep Doing, and Stop Doing

by Contributing Author | May 28, 2020 | Content Strategy

Rife with uncertainty, recessions can sow chaos and panic, sometimes compelling companies to act in ways that are counterproductive to their long-term success. Whether it’s steep cuts to marketing budgets or a business-as-usual approach, companies that fail to deftly...
Join the Webinar: Recession Marketing Roadmap

Join the Webinar: Recession Marketing Roadmap

by Content Marketing Conference | Apr 10, 2020 | CMC News & Announcements

Let’s face it. The financial markets are taking a beating with the pandemic, and a global recession is imminent. Our GPS for marketing is officially broken, and we’re struggling to find our way.  The good news is that recession marketing is not new, and...

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