Content Marketing Conference 2022
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Leafly: Content Marketing with Restrictions

Leafly: Content Marketing with Restrictions

by Contributing Author | Jun 29, 2018 | CMC News & Announcements, Content Strategy

Your content channels and outlets take great time and attention – and once they begin to pay off, you’ll be rewarded with a steady stream of visitors. But what would happen if one or more of your channels was eliminated over night? Content Manager Sam Martin, of...
5 Secret Tips for Getting the Most Out of a Marketing Conference

5 Secret Tips for Getting the Most Out of a Marketing Conference

by Contributing Author | Jun 25, 2018 | CMC News & Announcements

One of the biggest mistakes a conference attendee can make at a huge, highly-concentrated industry event like the Content Marketing Conference is treating it like an extension of former school days. You know the attitude – coming to a specific room at a specific...
Creating Killer Emails That People Actually Open and Read

Creating Killer Emails That People Actually Open and Read

by Contributing Author | Jun 18, 2018 | Content Creation

Want to amplify your current email statistics and ensure as much of your list opens, clicks and converts as possible? According to #CMC18 speaker Elisabeth Willits of AWeber, it all boils down to one thing: relationships. She examined some of the ways that...
Optimizing Content Without the Bulls*%#

Optimizing Content Without the Bulls*%#

by Contributing Author | Jun 15, 2018 | CMC News & Announcements, Content Creation

Let’s be real. Josh Bernoff drew my attention by calling fluff what it really is–bullshit. We all see it. It’s the blog post we bail on before we finish the first paragraph. It’s the article that clearly tries too hard to impress. So, why does the bullshit still...
Cultivate a Memorable Brand by Building Trust

Cultivate a Memorable Brand by Building Trust

by Contributing Author | Jun 11, 2018 | CMC News & Announcements, Content Strategy

How can you be sure that your readers, visitors and audience will remember you after that initial click or download? Speaker John Hall tackled this topic during a dynamic and engaging CMC session covering trust, engagement and forging a lasting connection with...
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