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#CMC17 Recap: Ann Handley & Bigger, Bolder, Braver Content

#CMC17 Recap: Ann Handley & Bigger, Bolder, Braver Content

by Content Marketing Conference | Apr 28, 2017 | CMC News & Announcements

Ann Handley delivered a momentous keynote at CMC 2017. The crux of her speech was an invitation for brands to put themselves out there with a “BIGGER. BOLDER. BRAVER.” approach to content. As we listened to her speak about the companies she believes exemplify this...
#CMC17 Recap: The $2 Million Blog Post with Josh Steimle

#CMC17 Recap: The $2 Million Blog Post with Josh Steimle

by Byron White | Apr 27, 2017 | CMC News & Announcements

No one ever gets paid $2 million to create a blog post, but Josh Steimle proved that you can definitely earn $2 million as a result of placing a blog post in the right channels. In this session at Content Marketing Conference 2017, Steimle covered all of the critical...
#CMC17 Recap: Back-to-Basics Principles of Great Content with Nadya Khoja

#CMC17 Recap: Back-to-Basics Principles of Great Content with Nadya Khoja

by Content Marketing Conference | Apr 24, 2017 | CMC News & Announcements

If someone hadn’t known Nadya Khoja was one of the speakers at CMC 2017, they may have thought she was someone really cool who wondered into the conference room or was representing a hot new startup. Dressed in dark-wash jeans and a flowing tee with “HUSTLE” in all...
How Diverse Was #CMC17? An Attendee Perspective

How Diverse Was #CMC17? An Attendee Perspective

by Content Marketing Conference | Apr 21, 2017 | CMC News & Announcements

When content marketers talk about diversity, most of the time they are discussing the diversity of content. Is your content marketing strategy diverse? Does it address the variety of questions asked at different stages in along your customer journey may in a variety...
#CMC17 Recap: Being Needed, Not Needy: How to Create Truly Valuable Content with Melanie Deziel

#CMC17 Recap: Being Needed, Not Needy: How to Create Truly Valuable Content with Melanie Deziel

by Content Marketing Conference | Apr 17, 2017 | CMC News & Announcements

Journalist-turned-creative strategist Melanie Deziel of Mdeziel Media is an expert creator of branded content that’s so good it rivals the likes of the New York Times in terms of reporting quality and audience engagement. A storyteller at heart, Melanie believes in...
6 Books Marketing Managers Can Read En Route to #CMC17

6 Books Marketing Managers Can Read En Route to #CMC17

by Content Marketing Conference | Apr 10, 2017 | CMC News & Announcements, Content Strategy

We’re gearing up for Content Marketing Conference 2017 and it’s shaping up to be one intense (SOLD OUT) conference with a lot of fun after-parties and receptions, including Comedy Marketing Club! Whether you’re new to the content marketing world or...
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