It’s a difficult time for us all, with COVID-19 causing disruption in our business and personal life. In light of the latest developments, we’re pivoting to a CMC 2020 DIGITAL experience this year, for the safety of all our speakers, attendees, and staff.
CMC 2020 Tickets Transferred to CMC 2021, April 27-29th
Sure, we could reschedule CMC 2020 a few months out, and hope the situation changes. But we didn’t think that putting off your chance to learn or intruding on your summer plans was the best course of action. So we’re giving ticket holders instant value by delivering the content they want digitally this year. We will also be giving all paid CMC 2020 ticket holders a free ticket to CMC 2021 Live on April 27, 2021. That way everyone can make plans to attend, learn, and network with speakers, attendees, and fans in Boston next year.
CMC Digital Hosted in CMC Academy
CMC 2020 Digital will be hosted in CMC Academy—your member-only portal featuring all the sessions, keynotes, and recordings for CMC 2017-2019, plus resources like sample content plans, customer journey maps, buyer personas, and my signature content strategy masterclass certification program. All the CMC 2020 session recordings will be posted by April 21st, so you can dive in and surface with the latest insights, tactics, and tips from all 50 sessions and “condensed” workshops as well.
CMC Tool Talks: Demos of Award-Winning Content Marketing Tools
CMC Tool Talks will also be featured in CMC Academy, a first-of-a-kind event we had planned for CMC 2020, demonstrating how content strategists tap the power of content marketing tools to save time, pinpoint opportunity, make better decisions, and track the performance we all demand from content marketing investment. CMC Tool Talks will shift to the digital experience in 2021, with recordings I’ll be posting in CMC Academy throughout the year.
Cancel or Transfer Your Westin Hotel Accommodations
For those of you that booked a hotel at the Westin Waterfront for CMC 2020, the hotel has automatically canceled your reservation. If you plan to join us next year from CMC 2021 Live, you’ll need to make new accommodations at the Westin for the conference on April 27-29, 2021.
We hope that you are thrilled with our commitment to deliver the content you expect from Content Marketing Conference. And delighted with our commitment to your learning and advancement with CMC Academy, and an equal-valued ticket to CMC 2021. If you have purchased a ticket and have any questions about this shift to a digital experience, please contact us at firstname.lastname@example.org.