by Sarah Burt | Jul 24, 2020 | Content Planning
Content planning is an essential first step to creating content that your audience will love. Yet some people rush past this part of the process and move straight into creation. Creating a content plan will help ensure that your content is aligned with your audience’s...
by Byron White | Jul 16, 2020 | CMC News & Announcements, Content Planning
Were you able to catch our Content Planning workshop webinar on Tuesday? We had a great turnout, and we’re looking forward to bringing even more deep-dive workshops throughout the rest of the year. If you enjoyed the resources we provided in the workshop, then you’ll...
by Byron White | Jul 7, 2020 | CMC News & Announcements
Content marketing success starts with successful content planning. But the traditional linear funnel of moving customers through the funnel has changed. And the number of research tools has expanded greatly, making the planning process more challenging, to say the...
by Content Marketing Conference | Oct 2, 2018 | Content Planning
Content planning isn’t just plotting an editorial calendar with blog posts and automating their publishing schedule, although that’s often part of it. It’s the active and ongoing process of ensuring that your content strategy is properly executed and...
by Content Marketing Conference | Mar 22, 2017 | Content Planning
Editorial calendar filled out through the next two National Superhero Days, which is April 28 just in case, you know, ahem. You’ve coordinated your social media posts, and you’ve already bought your tickets to Content Marketing Conference 2017. Your content planning...