CMC 2020 wrapped up its live events on Tuesday, April 21, 2020. With 14,000 people signed up for the digital conference this year, it was our biggest event yet! Many attendees joined us for the live Keynote Q&A in the morning and live Comedy Club in the afternoon. While others watched everything on-demand at their own pace.

No matter how you participated in CMC 2020 Digital, we are glad that you joined us. Below, you’ll find a full, clickable agenda to help you navigate all of the great 2020 content we have on the CMC Digital learning portal.

CMC 2020 Agenda: Click to Watch

Here is a full agenda from CMC 2020 Digital. Each of the sessions is separated by track so that you can find your specialty and dig in. Please note: you need to be logged in to the CMC Digital portal before clicking on these links.

The recordings of the live Keynote Q&A and the CMC 2020 Live Comedy Club are posted on the main dashboard. Clicking on the links below will take you to that dashboard. 

Recording Type

Type of Track

Title of Session

Speaker Name

Keynote

Andrew Davis

Andrew Davis

Keynote

Ann Handley

Ann Handley

Keynote

Andrew Tarvin

Andrew Tarvin

Live

CMC 2020 Live Keynote Q&A

Andrew Davis, Ann Handley, and Andrew Tarvin

Comedy Club

Andrew Tarvin

Andrew Tarvin

Comedy Club

Michael Albanese

Michael Albanese

Comedy Club

Don McMillan

Don McMillan

Comedy Club

Casey Balsham

Casey Balsham

Comedy Club

Shalewa Sharpe

Shalewa Sharpe

Comedy Club

Kasha Patel

Kasha Patel

Live

CMC 2020 Live Comedy Club

Andrew Tarvin, Michael Albanese, Don McMillan, Casey Balsham, Shalewa Sharpe, and Kasha Patel

Workshop

Content Strategy MasterClass

Byron White, Melissa Sciorra, and Sarah Burt

Workshop

Behind the Scenes of Viral Videos: An Interview with Karen X. Cheng

Karen X. Cheng

Workshop

Writing Without Bullshit

Josh Bernoff

Workshop

Facebook Marketing Masterclass

Dennis Yu

Workshop

Build a Brand-Driven Message Architecture

Margot Bloomstein

Workshop

Conversion Rate Optimization MasterClass

Ayat Shukairy

 

Workshop

LinkedIn MasterClass

AJ Wilcox

Workshop

The Billion-Dollar Differentiator: How To Build & Activate An Audience You Own

Samantha Kermode

Workshop

Video Marketing Makeover

Andrew Davis

Session

Content Creation

Writing Without Bullshit

Josh Bernoff

Session

Content Creation

WTF is Your Brand Voice

Justin Blackman

Session

Content Creation

How AI is Changing Search and Bringing Google Further Into Your Home

Daniel Russell

Session

Content Creation

Value Proposition Design for Marketing Assets or How to Stop Writing $#!TY Web Copy

Casey Milone

Session

Content Creation

Bloody Hell: The Convergence of Content, Email, and my British Mum

Michael Barber

Session

Content Strategy

Build Trust by Bringing Vulnerability Online

Margot Bloomstein

Session

Content Strategy

Scoring Content: The Secret to Content Strategy and Performance

Lindy Roux

Session

Content Strategy

Beyond the Editorial Calendar: New Rules of Content Strategy

Ashley Faus

Session

Content Strategy

The Content Strategy Method You Wish You Had Last Year

Pamela Muldoon

Session

Content Strategy

Content Marketing Survival Guide: High-Impact Content Marketing Strategies You Can Use Today

Mike Roberts

Session

Social Strategy

Latest Tactics for Paid Amplification with YouTube Advertising

Marlon Doll

Session

Social Strategy

LinkedIn Ads-The B2B Marketer’s Silver Bullet

AJ Wilcox

Session

Social Strategy

Twitter: Advanced Optimizing Tactics

Chris Silver Smith

Session

Social Strategy

Organic Traffic is Not Dead-How to Drive More Visitors to Your Content

Holly Homer

 

Session

Search Optimization

Website Migration: For a Digital Marketing Bounce Back

Samantha Kermode

Session

Search Optimization

How Google Search Works in 2020: The Latest On Google’s Algorithm

Bernard Huang

Session

Search Optimization

Secret Ways to Find SEO Content Topic and Ideas

Paul Shapiro

Session

Search Optimization

CHE-A-T SHEET-Actionable Tips to Convey Expertise, Authority, and Trust for Content Writers

Melissa Sciorra

Session

Search Optimization

How SEO Made Me a Better Writer

Andy Crestodina

Session

Video

How to Grow Your Personal Brand to Build Your Influence and Gain Credibility

Renee Teeley

Session

Video

Creating Authentic Content to Build Your Brand

Justin Andrews

Session

Video

Ignite Your Personal Brand with Video

Meaghan Corson

Session

Video

6 Proven Ways to Use Video to Level-Up Digital and Content Marketing

Tyler Lessard

Session

Video

Smartphone Video: Low Budget and High Performance

Glenn Hughes

Session

B2B

5 Insights on Content Effectiveness Learned from 300 B2B Websites

Tom Shapiro

Session

B2B

Recession-Proof Your Marketing Priorities

Victoria Albert

Session

B2B

Are Your B2B Emails being Ignored? Winning Strategies to Upgrade Your B2B Email Marketing

Hank Hoffmeier

Session

B2B

How to Laser Focus Your B2B Content Strategy, Buy-In and Performance

AJ Huisman

Session

Conversion

Data: 10 Tips to Get into the Brains of Your Site Visitor

Ayat Shukairy

Session

Conversion

The ABCs of Persuasive Messaging

Nancy Harhut

Session

Conversion

How to Automate Your Marketing Like a Pro

Elisibeth Willits

Session

Conversion

How to Optimize Customer Experience with SEO and Influence

Lee Odden

Session

Innovation

Beyond Storytelling: Using Experiential Content to Craft Digital Brand Experience

Ryan Brown

Session

Innovation

The Rise of Conversational Marketing: Why It’s Everywhere and How to Get Started

Mark Kilens

 

Session

Innovation

Breaking The Rules: How Brave Brands Are Challenging The Status Quo

Nicola Smith

Session

Innovation

5 Practical Applications of AI For Content Marketing

Christopher S. Penn

Session

Innovation

Context: The Next Marketing Frontier Right in Front of us

Mathew Sweezey

Session

Strategy II

How Saying Less Can Help Your Clients Say More

Ryan Foland

Session

Strategy II

Unleash Your Brand Vibe

Scott Kolbe

Session

Strategy II

SEO, Content, and Changing The World

Paxton Gray

Session

Strategy II

7 Hacks to Make Data ACTUALLY Drive Your Content Strategy

Brandon Andersen

Session

Strategy II

How to Find the Right Influencers and Generate the Best ROI from Influencer Marketing

Neal Schaffer

Session

Audience Insights

Marketing Lessons from 200 Business Authors

Josh Bernoff

Session

Audience Insights

Pivot Fast with Customer Research

Sarah Weise

Session

Audience Insights

Using A Customer Data Platform for World-Class Buyer Engagement

John Stone and Areeya Lila

Session

Audience Insights

Your Brand Should Be Gay (Even If You’re Not)

Re Perez

Session

Audience Insights

Podcast Essentials: Connection, Production and Measurement Tactics

Kenneth Kinney

 

Want to keep learning?

Just because CMC 2020 Digital is over, doesn’t mean the learning has to stop. CMC paid ticket holders will have access to all of the CMC Digital content from 2017-2020 in the learning portal until next year’s conference.

CMC 2020 Digital free ticket holders will have access to all of the content from 2017-2020 until May 31st. If you want to keep learning more after that, you’ll need to register for CMC 2021. 

CMC 2021 Ticket Options

This year, we’ve changed the ticket options, providing a range of opportunities for hungry content marketers to keep learning with CMC:

  • Virtual All Access Pass – Get virtual access to all keynotes, sessions, and workshops in CMC Digital.
  • Conference Pass (Live Wednesday & Thursday) – Get access to all keynotes, sessions, events, and CMC Digital.
  • All Access Pass (Live Tuesday through Thursday) – Get access to all keynotes, workshops, sessions, events, and CMC Digital.
  • Workshops Only (Live Tuesday Only) – Get access to all workshops and CMC Digital.

Prices vary depending on when you register. But if you buy your ticket before May 31, 2020, you can take advantage of our lowest pricing of the year. 

Whether you want to join us live in Boston next year or just continue to learn from the comfort of your home, you’ve got options. And when you purchase a ticket to CMC 2021, whether live or digital, you will continue to get access to our archive of keynotes, workshops, sessions, and comedy keynotes from CMC 2017-2020 until next year’s conference!

If you’re ready to sign up, you can register for CMC 2021 here

If you still want to take advantage of the free pass, login to CMC Digital here.

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