April 17, 2019, 5:00 pm (
Sarah Cooper is a writer, comedian and creator of satirical blog TheCooperReview.com, which attracts 500K+ pageviews per month. Her work has appeared on The Washington Post, Fast Company, Business Insider, and Huffington Post. Previously at Google, Sarah has over 15 years experience in the corporate world, leading to her first viral article, “10 Tricks to Appear Smart in Meetings” and the subject of her first book, 100 Tricks to Appear Smart in Meetings, to be published in October 4, 2016. Sarah also speaks about adding humor to your writing, as well as performs standup comedy around San Francisco.
April 19, 2019, 10:00 am (
How many times have you shared a brand’s hilarious tweet or slightly irreverent post? Humor can build identity and separate your business from the crowd. Join Sarah Cooper, creator of TheCooperReview.com and host of podcast Unprofessional, to learn the keys to humor to build your brand’s presence and gain marketing traction. Sarah will walk you through specific strategies for finding humor in any topic, then using it to strike the right tone. She’ll discuss how to engage your audience in testing concepts to providing strategies to quickly create visual content that actually gets shared. The discussion and interactive Q&A will keep you laughing with her hilarious examples while learning key takeaways for your business.