Virtual Conference and Training Portal
Welcome to CMC 365— your member-only portal for CMC 2021 Virtual in April, and training on-demand starting now. Earn Content Strategy Certification to master six pillars of content marketing. And access 200+ recordings, resources and downloads on-demand.
Your member-only portal. Start learning now.

CMC Virtual April 27-29
60 New Sessions for CMC 2021
6 Tracks for Content Marketing
6 Comedy Keynote Speakers
6 Keynote Speakers
6 Standup Comedians

CMC 365 On-Demand
CMC 2018-2020 Recordings
168 Recorded Sessions
40 Keynotes Presentations
20 Templates and Resources
10 Workshop Recordings

Content Strategy Certification
Master 6 Pillars of Content Strategy
14 World-Class Trainers
New Curriculum for 2021
Go at Your Own Pace
Earn Your Certification Badge

CMC 2021 virtual. Launching April 27-29th.

50+ JAM Sessions
We’ll be rolling out more than 50 JAM session for 2021 that are less fluffy and more meaty with the tactics and techniques you need for success.

10 Keynotes
Get the inspiration you need from 10 world-class keynotes including Andrew Davis, Tamsen Webster, Karen X, Andrew Tarvin and more.

10 Workshops
Boost your brainpower with access to 10 workshops covering all six of the content marketing pillars to advance your career.


Content Strategy Certification MasterClass
When we say you’ll MASTER six pillars of content marketing at CMC, we mean it. Enroll in the program and learn at your own pace. Master the techniques, tactics, strategies and tools you need to streamline the workflow and deliver on performance goals.
Read Chapter I | 1 | Hour | |
Summary Planning Video | 1 | Hour | |
Workshop Webinar Video | 3 | Hours | |
Bonus Planning Videos | 2 | Hours | |
Resources/Templates Review | 1 | Hour | |
Total Module I Curriculum | 8 | Hours |
Read Chapter II | 1 | Hour | |
Summary Creation Video | 1 | Hour | |
Workshop Webinar Video | 3 | Hours | |
Comedy Workshop Video | 3 | Hours | |
Bonus Creation Videos | 2 | Hours | |
Resources/Templates Review | 1 | Hour | |
Total Module II Curriculum | 11 | Hours |
Read Chapter III | 1 | Hour | |
Summary Optimization Video | 1 | Hour | |
Workshop Webinar Video | 3 | Hours | |
Bonus Optimization Videos | 2 | Hours | |
Resources/Templates Review | 1 | Hour | |
Total Module III Curriculum | 8 | Hours |
Read Chapter IV | 1 | Hour | |
Summary Distribution Video | 1 | Hour | |
Workshop Webinar Video | 3 | Hours | |
Facebook Workshop Video | 3 | Hours | |
LinkedIn Workshop Video | 3 | Hours | |
Resources/Templates Review | 1 | Hour | |
Total Module IV Curriculum | 12 | Hours |
Read Chapter V | 1 | Hour | |
Summary Performance Video | 1 | Hour | |
Workshop Webinar Video | 3 | Hours | |
Bonus Performance Videos | 2 | Hours | |
Resources/Templates Review | 1 | Hour | |
Total Module V Curriculum | 8 | Hours |
Read Chapter VI | 1 | Hour | |
Summary Management Video | 1 | Hour | |
Workshop Webinar Video | 3 | Hours | |
Bonus Management Videos | 2 | Hours | |
Resources/Templates Review | 1 | Hour | |
Total Module VI Curriculum | 8 | Hours |

Take the content strategy masterclass.
Learn the secrets for content marketing success.
Joining CMC Academy connects you with like-minded marketers that want to end the world of all this bad, boring content. Simply join CMC Academy and complete our signature Content Strategy Masterclass by September 15th. And get all the tools and resources you need to grow your business organically—the content marketing way.
Here’s What You Get with the Content Strategy MasterClass

Content Strategy MasterClass Book by Byron White
Two Content Plans, one for SMB’s and one for Enterprise Customers
Sample Customer Journey Maps, Buyer Personas and Keyword Maps
Start the learning now!
Magnificant resources in CMC 365.
Sure. The CMC 2021 Virtual and the certification program are pretty cool. But there’s a lot more under the hood at CMC 365. You’ll find a bundle of content plans, guides, templates and samples for reference that will help you craft a custom strategy to grow your business or scale your agency.

Time to go virtual. Save time and money.
We’ve crunched the numbers and measured the value offered to our attendees and fans. And we’ve rolled it up in this snazzy recap below to show you the big bang you get for the few bucks you pay.
Get all these recordings
2017 Sessions, Keynotes
2018 Sessions, Keynotes, Workshops
2019 Sessions, Keynotes, Workshops, Interviews
2020 Sessions, Keynotes, Workshops, Comedy Keynotes
2021 Sessions, Keynotes, Workshops, Comedy Keynotes, Certification
Ticket Price
$1,499.00
$1,499.00
$1,599.00
$1,599.00
$499.00
Travel Cost
$2,500.00
$2,500.00
$2,500.00
$2,500.00
$0.00
Total Figurative Value: $20,395.00
Just look at what you’d have to pay to access all the content above. Turns out that tactics like this work to showcase value and motivate sales. And YES, you’ll learn about tactics like this in CMC 365 and conversion boosters for content marketing success.

Ready to get started? Earn your certification before April!
Secure your seat for CMC 2021 and earn your Content Strategy Certification badge before the conference launches in April, and get a 50% discount to CMC 2022!
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