May 2-4, 2017 |  Boston Westin Waterfront

Welcome to Boston

We’re excited to return to the Boston Waterfront Westin this year, our fourth year of the conference. We sold out the conference last year, delivering a remarkable “superpower” experience that shook the content marketing ground for all 400+ attendees. CMC will continue it’s focus on the latest tactics and techniques to grow your business organically–the content marketing way. And this year’s theme invites a deeper understanding of the art of content creation, and the science of marketing performance.

Once again, you’ll enjoy a remarkable tally of 8 keynote and 30+ speakers that help our conference stand out from the pack. We’ll also have hard-core tactical sessions, deep-dive workshops, and first-class entertainment and venues that inspire networking in mysterious ways.


6 Workshops
Take your pick from 6 content marketing workshops on Wednesday, including a comedy marketing workshops that received rave reviews last year.

30 Sessions
Firm your grip on content marketing fundamentals with 30 sessions to fill any knowledge gaps you may have.

You’ll meet like minded peers who have the same challenges. All ready and willing to share solutions.

6 Tracks
Dive deep with 6 tracks that cover the A to Z’s of content marketing and the lastest tactics and techniques.

11 Keynotes
Fortify your smartitude with keynotes that will motivate, enlighten, and move your career and business upward!

Enjoy fun networking events like the “How You Bake the Content Marketing Cake” event and our signature Comedy Marketing Club evening that brings lots of smiles.


The Westin Boston Waterfront
We selected the Westin Boston Waterfront resort to help us take CMC to the next level, with its prime location and sensational services that will deliver the first class experience you deserve for your investment.

Art and Science Reception
Our reception on Thursday evening is not to be missed, featuring extravagant foods from the Boston area and crafted cocktails from professional mixologists that are sure to please. And sponsors join the fun with secret “recipes” for content marketing success.

Superheroes Reception
Our closing reception offers recognition of the best content marketing superheroes in 2017 and the best content marketing tools that make our work life smarter, better, faster and wiser. Bring your own superhero costume, or enjoy costumes provided by sponsors.

Comedy Marketing Club
Content marketers and leading comedians gather to learn how comedy can grow business, build loyalty, and make beer shoot from your nose. Help us abolish boring content at the Content Marketing Club–our closing party that is sure to educate and entertain.


The Westin Waterfront Boston

CMC 2018 has exclusive room blocks at the Westin Waterfront Hotel, the location for the conference. We’ve arranged a special rate for CMC Attendees on the nights of May 1st to May 3rd. These rooms are available on a first-come, first-served basis, and you can book these rates through April 1st, 2017, subject to availability. Take your pick: city or harbor views rooms!

Room block for the Westin is open now!

The Renaissance Boston Waterfront Hotel

CMC 2017 has a special group rate at the Renaissance, an eight minute walk away from the Westin where the conference will be. These rooms are available for the nights of April 10 through 13 and are on a first-come, first-served basis.

Room block for the Renaissance has now closed.

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