Writing Without Bullshit

Among professionals who write, 81% say that poorly written material wastes a lot of their time. This inefficiency is choking your productivity and ruining your day. Embrace the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace the culture of clean writing and stand out from the crowd -- and get more done, more quickly. In this session, you'll learn to:

•Get quickly to the point -- so people will read and act on your emails and blog posts.
•Say more with fewer words.
•Purge the toxic prose elements -- passive voice, jargon, and weasel words -- that make you sound like a wimp.
•Maintain a bold voice in collaborative writing environments.