Competitive Intelligence, Modern Scraping and Advanced SEO Tactics

April 22, 2020, 3:00 pm (40 Min)
It's all about getting ahead of the competition and winning the war on the web. Learn how to scrape your competitor's top-performing content and keywords, analyze the text with AI tools to find the tone, style, and consistent themes. And apply that intelligence to develop your own content strategy rooted in performance to better appeal to your readers and fans, delivering the results you demand from investment.

Attend this session to learn advanced optimization secrets:

• Key elements of a web page that can be extracted for research

• Top discovery tools to quickly find optimized topics, titles and tags

• How to use XPath and Screaming Frog Web Crawler to fuel research

• New tools to analyze content and predict the big five characteristics

• Sneak peek at some new tools for advanced search engine optimization 


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