Karen X Cheng

Founder 
Wafffle 
Karen X is a director with over 500 million views. She is the founder of Wafffle, a creative agency that has worked with brands like Beats by Dre, Apple, and Snapchat. She made her first viral video by accident when she quit Microsoft with a song. She was named Inc’s 30 under 30 and Adweek’s Creative 100. She also filmed herself learning to dance in a year and has a very convincing robot impression. The videos she’s produced have appeared on NBC, Good Morning America, and Ellen. Karen has spoken at Google, Stanford, TedX, and many more. 

SESSIONS


April 21, 2020, 9:00 am ( 3.0 Hours)
No filming or editing experience? No problem. For this interactive session, attendees will be given creative exercises to learn how to make exciting and engaging videos right from their smartphone.

Companies used to create multimillion dollar campaigns for TV, but today's content creators have dozens of platforms and seconds to work with. On the Internet, DIY-quality can often mean higher engagement. Platforms like Instagram Stories are making it easy to create on the spot. In this workshop, participants will learn best practices for making videos that people want to watch, through a hands-on creative exercise on mobile devices.


 

 

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