Pamela Muldoon
Senior Consultant & Content Strategist
The Pedowitz Group
As a Content Strategist, Pamela has mastered the art and science of strategic content marketing that delivers tangible ROI. Her success formula incorporates a winning combination of MarTech, data and storytelling through content development. Her proven campaign & content marketing strategies ensure the content output from clients is intrinsically connected to the sales process and produces tangible revenue results. When not creating successful content marketing campaigns, Pamela is also a professional voiceover actor having worked on projects for Mercedes Benz, Jeld-Wen, Audi, The Travelers Group and many more.
SESSIONS
April 22, 2020, 3:00 pm (
40 Min)
End the uncomfortable conversations around content development. No more creating content for the sake of creating content or because "we have to do video." This easy-to-follow, simple, yet very effective content strategy method will have you excited about the content possibilities for your organization.
As content marketing professionals it is our aspiration to develop a content strategy that drives real revenue results. To do this successfully means creating content that engages your target audience at every stage of the customer journey, while also developing content that is aligned to business objectives. This does not have to be an impossible paradox, but an opportunity to help your company become a content-first organization where marketing leads the charge.
As content marketing professionals it is our aspiration to develop a content strategy that drives real revenue results. To do this successfully means creating content that engages your target audience at every stage of the customer journey, while also developing content that is aligned to business objectives. This does not have to be an impossible paradox, but an opportunity to help your company become a content-first organization where marketing leads the charge.