Paxton Gray

Vice President of Operations 
97th Floor 
Paxton Gray is the Vice President of Operations at 97th Floor and is responsible for the overall work the agency produces for clients like CapitalOne, Discover, ESPN, and Salesforce. He started in the digital marketing world in 2007 and joined 97th Floor in 2013. Paxton has been a featured speaker at industry conferences all over the world, sharing insights learned through day-to-day client work and strategy. He holds a degree in advertising from BYU. 

SESSIONS


April 23, 2020, 1:00 pm ( 40 Min)
The newest software tools have arrived to help us create that steady stream of high-quality content required for content marketing success. Attend this session to learn how to put these new tools to work, and find the best topic gaps given your authority, improve your content quality with ease, and beat the competition on all fronts-- all powered by new tools.  But tune in carefully, each minute of this session could save you hours of work the old-school way.

Attend this session and walk away with....

-- Master template to improve/speed up keyword research

-- Showcase of new tools to help with content creation

-- Deep dive into a few AI tools to help with content creation

-- Tactics to put data to work to produce audience-centered content 

 

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