Mykim Dang

 
 
Mykim Dang is a full stack creator based in Boston, MA. A filmmaker who fell into digital by accident with the advent of platforms like YouTube and Vimeo, she has been producing content, digital products, and experiences ever since.
Working with some of the most interesting home grown start-ups (Brightcove, Grove Labs, Circle Financial) to some of the biggest, most influential companies in the world (Cisco, Facebook) and even helping a traditional publisher embrace digital video (America's Test Kitchen), she continues to push the limits of storytelling in an ever-changing landscape.

Currently, she's using her unique experience and expertise to help inspire creators, brands, businesses and marketers, to think differently about digital production and distribution, with an emphasis on mobile and vertical formats. 

SESSIONS


April 18, 2019, 11:20 am ( 40 Min)
Budgets—we all wish they were larger, especially when it comes to video. The truth is you can create killer video on any budget. Join Mykim Dang, Director of Video at America's Test Kitchen, and Chad Lakin, VP of Shootsta North America, for proven tips on how to maximize your budget with simple tweaks to video production, resourcing, and technology. 

Leave this session learning how to:

•Assess and identify the videos that are critical in your overall strategy and marketing campaigns
•Align your video production plans to your budget and content goals
•Identify the ways in which you can leverage a shoot day to create multiple pieces of content
•Evaluate when to use in-house talent and when to hire external resources
Come ready to brainstorm a piece you’re working on!