Marilyn Cox*

Vice President of Marketing and CRM 
The Second City 
When customers visit Second City theaters and see shows they love exploring the history and they want to be a part of what’s happening now. When students take classes in the Training Center they evolve personally and develop bonds and relationships with their classmates, the instructors, and staff. When clients engage Second City Works they become Yes, Andbassadors by learning and creating with their colleagues.

The Second City customer experience creates an opportunity for customers to become part of the Second Citizens ensemble, discover the value improvisation can have on their personal and professional life, and extends the in-person Second City brand experience online. Marilyn strives to facilitate that experience across all channels at The Second City.

Marilyn exists to empower sales and support the customer. When not geeking out over industry marketing analytics, Marilyn can be found daydreaming about her unrealized dream as a professional wrestler with the WWE. 


Copyright © ideaLaunch, Inc DBA Content Marketing Conference | 205 Portland Street | Suite 500 | Boston MA 02114 | 617-227-8800