by Byron White | Feb 22, 2017 | CMC News & Announcements
Content marketing is a unique form of communication as you’re not spreading the word about a product or service. Instead you’re seeking to establish an organic, intimate connection with readers. Educating people, opening a direct route to start a...
by Content Marketing Conference | Feb 21, 2017 | CMC News & Announcements
As the countdown to CMC continues, we are thrilled to bring you CMC 2017 attendee: Abby of The Hershey Company: Tell us about you, where you work, and your content marketing history! I work at The Hershey Company, writing promotional and product content for our...
by Content Marketing Conference | Feb 21, 2017 | CMC News & Announcements, Content Strategy
Content Marketing Conference 2017 is shaping up to be an exciting event for the ever evolving eco-system marketer’s are orbiting in at high speeds! If you’re a small business owner wondering how you can capitalize on content, there were sessions created...
by Content Marketing Conference | Feb 20, 2017 | CMC News & Announcements
Samantha Stone is a revenue catalyst who helps unleash the possible in organizations that have complex selling processes. She’s a fast-growth, B2B marketing junkie, author, speaker, consultant and persona coach who has also managed to find time to raise four boys with...
by Content Marketing Conference | Feb 20, 2017 | Content Creation
Giving your content a superhero shove into the marketing world takes more than just well intentioned messages. Ever since content was crowned king it has been put under the microscope for intense scrutiny. Everyone wants to know the secret sauce, the missing link, the...