by Content Marketing Conference | Aug 14, 2015 | Content Management
Let’s say you have a handful of different team members in a handful of different locations working on the same project. How do you keep everyone communicating and aligned? With Basecamp, that’s how. This project management application rolled out in 2004, quickly...
by Content Marketing Conference | Aug 10, 2015 | Content Optimization, Content Performance
Even if your website looks amazing with its fabulous user interface, it can still be turnoff if it delivers a poor user experience. Optimizely focuses on enhancing the user experience side of things, helping to ensure that all elements on your website, mobile app or...
by Content Marketing Conference | Aug 7, 2015 | Content Distribution
Instagram had 10,000 downloads within hours of its 2010 launch, and it just kept growing from there. Although it was originally created as an easy way for people to share personal visual snippets of their lives, it was soon targeted by marketers that wanted a piece of...
by Content Marketing Conference | Aug 3, 2015 | Content Creation
Anyone who knows anything about digital marketing will tell you the same thing. Content is king. Forget the word mills and focus on providing exceptionally written content that offers a true value to readers and they will come. The idea is that the internet has become...