Advance the content marketing revolution. Master the six pillars for success.
Advancing the content marketing revolution is proving to be challenging. Budgets are tight and expectations are high. Front-line content markets are underfunded, and under-nourished in the latest tactics, tools, and techniques. We’re changing all that with CMC 2021 and CMC 365 this year, with a digital experience that will fortify your smartitude with mastery of the six pillars of content marketing.

Elevate Your Trajectory
Access CMC 365 for the Year
Access the CMC 365 portal until December 31st 2021, offering 200+ hours of CMC recordings and downladable resources, templates, and guides to fully master the six pillars of content marketing.
Fortify Your Smartitude
Earn Content Strategy Certification
Upgrade your tactics, techniques, and tools with our new content strategy certification program available in CMC 365, and earn your certification badge with a personal verification landing page.

CMC 2021 Speakers
Experience 50+ “JAM Sessions” by CMC 2021 speakers arriving April 27-29th, covering the latest tactics, techniques, and tools for content marketing.

Andrew Tarvin

Andy Crestodina

Byron White

Tamsen Webster

Nancy Harhut

Lee Odden

AJ Wilcox

Lary Kim

Ashley-Faus

David Nihill

Elisabeth Willits

Don McMillan

CMC 2021 Virtual Agenda
All the new CMC 2021 sessions will be pre-recorded, arriving on April 27th to view on-demand, covering the six pillars of content marketing.
Workshops Tuesday April 27
8:00 AM – 9:00 PM | • | Keynote |
9:00 PM – 12:00 PM | • | Content Planning 10 JAM Sessions |
12:00 PM – 1:00 PM | • | Keynote |
1:00 PM – 5:00 PM | • | Content Creation 10 JAM Sessions |
5:00 PM – 6:00 PM | • | Truth or Laugh |
Conference Wednesday April 28
8:00 AM – 10:00 AM | • | Keynote |
10:00 AM – 12:00 PM | • | Content Optimization 10 JAM Sessions |
12:00 PM – 1:00 PM | • | Keynote |
1:00 PM – 4:00 PM | • | Comedy Keynotes 8 Jam Sessions |
4:00 PM – 6:00 PM | • | Comedy Standup |
Conference Thursday April 29
8:00 AM – 10:00 AM | • | Keynote |
10:00 AM – 12:00 PM | • | Content Distribution 10 JAM Sessions |
12:00 PM – 1:00 PM | • | Keynote |
1:00 PM – 4:00 PM | • | Content Performance 10 JAM Sessions |
4:00 PM – TBD | • | Certification Awards |

Why you should take action. How you can make the case.
We’ve lowered the price starting at $199 so EVERYONE advance their career online and better grow business organically– the content marketing way!
Learning on Demand
Purchase your ticket to CMC 2021 and start learning at your own pace in CMC 365 with instant access to the certification courseware and lots of resources like CMC recordings, templates, guides, plans, and more.
Dial In to the Best Content Strategy Tools
Fasten your seatbelt for demonstrations of the top content technology tools on the planet featured in our ConTech Gallery in CMC 365, available on-demand throughout the year.

Earn Your Content Strategy Certification Badge
Earn your CMC Content Strategy Certification badge that links to a special certificate of completion page that confirms you’ve mastered the six pillars of content marketing.
Join the Certification Graduation Party
Complete the six exams in each pillar before April 29th to make list of grads and award show where we certify your smartitude, boost your confidence, and ring the graduation bells.


Comedy Keynote Series
Rid the World of Bad Content
Learn how to rid the world of all this bad, boring content with our signature Comedy Keynotes Series that explores the intersection of marketing, comedy, and business growth, with hilarity baked in. Explore past keynotes in CMC 365 now. New keynotes in April.

Killer Software Tools
Work Smarter in 2021
Let's face it. FEW content marketers are dialed into the many advanced software tools that are transforming the industry. Our ConTech Gallery in CMC 365 will showcase 200+ content technology software providers we've curated, with 2-minute product demos to get you up to speed.


Demographics
DECISION MAKERS
- Founder/C-Level 19%
- Director 24%
- Manager 30%
- Individual Contributor 27%
INDUSTRY LEADERS
- Marketing & Advertising 27%
- Software/Technology 20%
- Nonprofit/Healthcare/Edu 19%
- Professional Services 13%
- Construction 6%
- Financial 5%
- Other 10%
COMPANY SIZE
- 1-50 30%
- 51-1000 40%
- 1001-5000 18%
- 5001+ 13%

Deborah-Lynn Senger
Senger Financial Recovery Service
Jackie Jaquez
Marketing Manager, Pioneer Infotech
Amit Vyas
CEO, Company Nexa, Dubai
Stehen Turcotte
Andrew Tarvin
CMC Keynote and Author of Humor That Works

Updates and Announcements
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