Competitive Intelligence: Finding the Content Gaps to Win

April 22, 2020, 11:20 am (40 Min)
High-performing websites are like living, breathing creatures that require oxygen(optimization intelligence) for survival and growth. If you’re not using the latest technology to monitor your health in the search engines and improve your traffic flow, you’ll likely tumble from the sky(and SERPS) into the land of the unknown. Attend this session to learn the next-gen way to harvest keyword and content gaps within your own website and the competition. So you can develop content strategy in hours not days, including robust creative briefs that guide writers on what needs to be done for performance goals.

Learn all this, and more…

• Quick review of what you do now, and why its wrong

• Fast speed drive through competitive intelligence tools

• Quick review of how you snag the data and craft strategy

• Showcase of next-gen creative briefs for writers

• Review of performance reports that reveal results 


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