Enterprise Tactics and Strategies for Video Marketing

April 18, 2019, 1:00 pm (50 Min)
Enterprise Tactics and Strategies for Video Marketing

Sure, YouTube’s base of nearly 2 billion monthly logged-in users is impressive. But, the 5.8 million new videos that were uploaded in the last 30 days are creating quite a mindshare traffic jam. Learn the latest, proven video SEO tactics that help viewers find the videos they want to watch, and to maximize long-term viewer engagement and satisfaction. Discover how to craft compelling videos that entertain, inspire, educate, and enlighten consumers as well as boost the confidence of B2B buyers in key decision-making moments. Get in-depth guidance on crafting a successful content marketing strategy on YouTube, including how to measure your results and adjust your strategy accordingly.

If you are in charge of video marketing at a Fortune 1000 company or an agency, you should attend this session to learn from two YouTube gurus and video marketing experts how to:

•Optimize your videos for YouTube’s search and discovery system.
•Create great content that provides intrinsic value to your viewers.
•Use a YouTube video series to build your brand and market visibility.
•Evolve your content over time as your goals and opportunities change.


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